James Belly

3 Small Business Marketing Decisions You Must Make (today) to Go BIG

Just grinding and selling more won't necessarily turn your small business into something big. The journey from where you've started and where you really want to go is long and complex. You must have well-devised marketing strategies in place to effectively handle the imminent challenges.

Here are 3 small business marketing decisions you must make right away to accelerate your speed on the path to go BIG:

1. Increasing your marketing budget

Guess what will you get in a peanut size marketing budget? A peanut-size result, of course. It's important that you increase your budget in this department to liberally spend on PPC, social media advertisement programs and other programs. Of course, when spending, you've got to be very careful about maximizing your returns. But, in short, you require a decent-size budget.

2. Hiring a marketing agency

It's a fact-an agency specializing in small business marketing can bring you much better results than your DIY efforts or in-house team. So, be smart to choose a good marketing agency. Let them take care of your SEO, SEM, SMM, PPC, content marketing, branding and more. Their data-driven strategies are much more efficient, affordable, and result-oriented.

3. Directly competing with topcompetitors

Many businesses sigh away from getting into a direct competition with the top players in their niche. Take up the opposite approach here and go head-to-head with your successful competitors. Because it's not cliched-competition does breed excellence. Chasing their sales metrics, you will automatically find yourself improving-and at a much faster pace at that.

These are 3 small business marketing decisions you must make right away to turn your small business into something much bigger.

Author Bio:-

I'm James Belly, marketing consultant, providing info about digital marketing, small business marketing and small business advertising for the companies and SME's. You can find his thoughts at brand strategy tips blog. For more information on a marketing agency in Dublin, check out this site.