Emily Clarke

How to Effectively Use Feature Flags

With anything you do, you want your customers to have a positive experience with your software. You want them to find value in it, have success and continue using it. Let's take a look at how you can use feature flags and feature management tools to ensure customer success and avoid issues down the road.

What Are Feature Flags?

Feature flags go by a few names. Some refer to feature flags as "feature toggles," "feature switches," or "feature flips." They all do the same thing. They basically switch a certain feature on or off. They are switched off if the feature isn't performing in a positive way that is conducive to the software's end goal. Switching a feature off doesn't affect anything else in the code.

Why Are Feature Flags Useful?

You want to ensure your development project is successful or you might have a feature you'd like to test out before the public is made aware of it. You might go about this with a dark launch to test out a feature's functionality before launching it. Using a feature flag can help you to quickly shut down a feature in the event it's not performing the way you want it to. Feature flags are useful, but you need to know how to use them.

How to Use Feature Flags to Your Advantage

Large, successful companies, like Facebook, have been using feature flags for well over a decade to great success. Ideally, you will want to come up with your feature flags early in your development project. To get started, you can request a demo from DevCycle or you can dive right into creating a successful platform for your users by implementing feature flags today. Get started with your company's success today by implementing feature management tools with DevCycle.

Author Resource:-

Emily Clarke writes about A/B testing management, benefits and software development strategy. You can find her thoughts at A/B testing tools blog.