Emily Clarke

How Much Do Sales Development Representatives Make?

Sales development representatives play a crucial role in the sales industry. These professionals are tasked with qualifying leads to pass along to account executives, and without them, the sales process would take a lot longer and be filled with many missed opportunities.

A sales development representative role may be a stepping stone in a larger sales career, but it may also be a way to laterally enter other roles within the sales industry not related directly to the selling process. Some sales development representatives go on to become account representatives themselves, but others choose to transition to marketing and consulting.

The Salary Range of a Sales Development Representative

When it comes to how much a sales development representative makes, there isn't one single answer. Salary is offered to some reps, but others are paid on commission. Still, others are paid using a commission plan design that incorporates a mix of salary and commission.

A commission plan may focus on performance since most representatives in the sales development field are not involved in the actual closing of deals. To this end, a sales development representative may be offered a commission for each qualified lead that gets converted to a sale or for each qualifying lead that takes some sort of predefined action.

The Actual Figures

According to averages presented by several authorities on employee pay in the sales industry, a sales development representative can expect to make between $40,000 and $50,000 per year as base pay. Commissions can add to this, but how much will depend on the commission plan design of the company providing the paycheck.

It should be noted that pay rates for virtually any sales job can depend on the amount of business being generated, the overall economic state of the country, and the region in which the sales development representative is based. A sales professional in California will likely earn more than a sales representative in Nebraska simply by virtue of the cost of living and doing business in different parts of the country.

Author Resource:-

Emily Clarke writes about business software and services like commission tracking platforms, softwares etc. You can find her thoughts at commission tracking software blog.