Jeson Clarke

Why Swiss Brands are So Popular in the Watch Industry

Ever wonder why Swiss-made watches are so popular? You can walk into any mall and buy a decent-looking timepiece for cheap. Yet, Swiss brands can cost as much as a small house or luxury car!

What gives? Here are a few reasons why the watch industry admires Swiss brands so much.

A History of Excellence

If you look into the history of Swiss brands, you'll see that many have been around for well over 100 years. Wristwatches first became popular during the first World War. During that time, many Swiss brands developed game-changing innovations that shaped modern watches into what they are now.

For example, Swiss brands were responsible for perpetual calendars, waterproof cases, the first high-pressure dive watches, aviator designs, and more. All of that came from watchmakers in Switzerland, quickly creating a reputation of excellence. Today, you can sell used Breitling online and still get thousands.

Impeccable Quality and Craftsmanship

Swiss watchmakers developed premium movements that continue to impress to this day. The quality that came out of Switzerland during the first and second World Wars was nothing short of inspiring, and brands continue with that tradition.

High-quality materials are standard. You'll find everything from durable titanium and luxurious 18-karat gold to sapphire crystals and diamonds that add tons of sparkle. Every piece is built to last, and that quality shows.

Impossibly High Standards

Finally, let's talk about quality. Swiss brands shaped their reputation in the watch industry by developing strict quality standards.

These watches aren't mass-produced in factories like those cheaper models. They take time. The most luxurious watches can take several years to complete, going through several production phases before reaching a stage of completion.

Even then, Swiss watches must undergo an intense qualification process where movements are carefully analyzed and tested. Look at stores that sell used Breitling online, and the price tags often reflect the care taken to achieve the more reliable and impeccably made standards possible.

Swiss Brands are the epitome of luxury and quality. While they have high price tags, many of these watches will retain their value for years.

Author Resource:-

Jeson Clarke is providing info about pre-owned luxury watches, selling, buying, watch repair and services. You can find his thoughts at luxury watch repair blog.